We built and run the most-read news portal in Botoșani county, with an in-house advertising system and a social media presence that brings tens of thousands of readers every day.
Vocea Botoșani · 2024
Media & local news · Botoșani, România
Vocea Botoșani is a local publication that needed a fast platform, easy for a small newsroom to run and able to monetise its audience without hurting the reader experience.
We built the portal on WordPress with a custom theme tuned for Core Web Vitals, server-level caching, WebP image delivery and a simplified publishing flow for editors. We integrated Google News, AMP for breaking stories and an advertising slot system managed from the admin panel, with impression and click reports for every advertiser.
Alongside the site, we manage the publication's Facebook, Instagram and TikTok pages with a daily editorial calendar, short video formats for the top stories and paid campaigns around local events. The infrastructure runs on a VPS we administer, with daily backups, 24/7 monitoring and DDoS protection.
The old site loaded slowly on mobile, dropped traffic at audience peaks and gave advertisers no verifiable reporting.
A speed-first custom theme, dedicated infrastructure with caching and CDN, an advertising system with reporting and a social media strategy coordinated with the newsroom.
Digital Marketing
Streamline Agency · 2025
TikTok LIVE strategy, Creator recruitment, Branding, Live studio, Reporting
Together with the founders we built a TikTok LIVE creator agency: brand, recruitment process, a streaming studio and a system for tracking every creator's performance.
Vocea Dorohoi · 2024
News portal, Local SEO, Social media, Hosting
A news portal dedicated to Dorohoi and the surrounding communes, launched from scratch and grown through local content and social media distribution.
Vocea Chișinău · 2025
News portal, Online advertising, Social media, Video
A news portal for the Moldovan public and diaspora, developed together with MATEGEO INTERNATIONAL MOLDOVA and distributed heavily on TikTok and Facebook.
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