Meta Ads – Facebook & Instagram
Facebook and Instagram campaigns run by a Meta Business Partner: Advantage+, remarketing, Conversions API and tested creatives.
What it is
Meta Ads means advertising on Facebook, Instagram, Messenger and the Audience Network, with the strongest B2C targeting options available in Romania and the Republic of Moldova. As a Meta Business Partner, we manage sales campaigns (Advantage+ Shopping), lead generation (instant forms or landing pages), traffic and awareness. The media budget is paid directly to Meta from your own ad account; our management fee is fixed, from EUR 149/month, regardless of the budget invested.
Benefits
- Accurate measurement after iOS 14 through Conversions API and Aggregated Event Measurement
- Creatives that stop the scroll: short video, carousels, UGC, tested in seven-day cycles
- Audiences built from your data: existing customers, visitors, lookalikes
- Dynamic remarketing for online shops with a synchronised catalogue
- Access to priority Meta support and beta features through our partner status
How we work
We audit the account and Business Manager, install the pixel with Conversions API via Google Tag Manager or server-side, and verify events in Events Manager. We build the structure around objectives and audiences, then produce creatives together with our advertising production division (or use your own materials). We test 3-5 creative variants per week, pause what underperforms and scale what works. Monthly Looker Studio reports show cost per lead, ROAS, frequency and the performance of each creative. There is no long-term contract, but we recommend at least three months so the algorithm has enough data.
Who it's for
- Online shops that want sales through catalogue ads and dynamic remarketing
- Clinics, salons, restaurants and local services that want bookings
- Brands launching products that need rapid awareness
- Companies that want leads via instant forms without a complex website
What's included
- Business Manager, pixel and Conversions API setup
- Advantage+ Shopping and Advantage+ Audience campaigns
- Custom audiences, lookalikes and dynamic remarketing
- Creative production and testing: video, carousel, UGC
- Ad copywriting in Romanian, English and Italian
- Product catalogue synchronised with the online shop
- Weekly budget and bidding optimisation
- Monthly Looker Studio report with per-creative performance
How we work
- 1
Account audit and tracking verification
- 2
Audience strategy and campaign structure
- 3
Creative production and copywriting
- 4
Launch and seven-day creative testing cycles
- 5
Scaling, optimisation and monthly reporting
Deliverables
Recommended packages
Packages that already include Meta Ads – Facebook & Instagram or complement it, with fixed prices and clear deliverables.
Ads START
For businesses that want customers from Google or Meta this month, on a controlled budget.
Subscription · excl. VAT
We manage one platform of your choice – Google Ads or Meta Ads – as an official partner, with conversions set up correctly from the start. We optimise weekly, test new creatives and report cost per lead, not just clicks.
- One platform of your choice: Google Ads or Meta Ads (Facebook + Instagram)
- Account, conversion and audience set-up – free with a 6-month subscription
- Up to 3 active campaigns structured by objective
- Ads created by us: copy, static visuals and 1 short video
- Weekly optimisation of bids, keywords and audiences
- Irrelevant-traffic exclusions and click-fraud protection
- Monthly report: cost per lead, conversions, budget recommendations
- Recommended media budget: from EUR 300/month (paid directly to the platform)
Marketing PRO
For SMEs that want a complete marketing team for the cost of a part-time salary.
Subscription · excl. VAT
Google Ads, Meta Ads, social media and local SEO combined in one plan, coordinated by a dedicated account manager. You get a weekly report, a monthly strategy meeting and a free audit at the start so you know exactly where we begin.
- Google Ads + Meta Ads managed by certified specialists
- Social media: 16 posts + 12 stories + 2 reels per month
- Local SEO: Google Business Profile, reviews, 2 SEO articles/month
- Free SEO + Ads audit and a 90-day marketing plan at the start
- Campaign landing pages (up to 2 per quarter) included
- Full tracking: GA4, Tag Manager, Meta Pixel + CAPI
- Dedicated account manager, weekly report, monthly strategy meeting
- E-mail marketing: 2 newsletters/month to your customer base
- Recommended media budget: from EUR 600/month
Related services
Services from the same division that clients usually combine with this one.
Frequently asked questions
Didn't find your answer? Message us on WhatsApp or use the contact form.
What ad budget do I need for a campaign to make sense?+
For a local business, a budget of 300-500 EUR per month on Google or Meta is enough for measurable results; for eCommerce or nationwide campaigns we recommend at least 1,000 EUR per month. The ad budget is paid directly to the platform from your own account, and our management fee starts at 149 EUR per month. We tell you honestly from the outset if the budget is too small for the objective.
How long until SEO delivers results?+
The first technical improvements show within 4-6 weeks, rankings for local keywords rise visibly in 3-4 months, and for competitive nationwide terms the realistic horizon is 6-12 months. This is why our SEO subscriptions have a recommended minimum term of 6 months and include monthly reports with rankings, traffic and conversions, so you can see exactly what is happening.
Does the ad account belong to me or to the agency?+
Always yours. We create or take over the Google Ads, Meta Business and TikTok for Business accounts in your company's name and receive only management access through our partner accounts. If we part ways, you keep the account, the campaign history, the audiences and the pixels, with no dependency on us.
What do I receive from you every month?+
A clear report with the results that matter to you: calls, forms, orders, cost per lead or per order compared with the previous month, plus a plain-language summary of what we did and what comes next. For the PRO and ELITE packages we also schedule a monthly 30-45 minute meeting; with every package you have an online dashboard with real-time data.
Ready to take your business to the next level?
Get a free analysis and a concrete proposal within 24 business hours. No obligations.
Social START
For local businesses that want active, consistent, professional pages without hiring in-house.
Subscription · excl. VAT
We run Facebook and Instagram for you: a monthly editorial calendar, 12 posts created by our designers, stories and message replies during business hours. Every month ends with a clear report on what worked and what comes next.
- Facebook + Instagram (TikTok or LinkedIn optional)
- 12 posts/month: graphics, copywriting, hashtags
- 8 stories/month and 1 short reel from your footage
- Editorial calendar approved by you before publishing
- Comment and message replies during business hours (Mon–Fri)
- Page set-up/optimisation, Meta Business Suite and contact buttons
- Monthly report with reach, engagement and recommendations
- No long-term contract – month to month
Request this package