Visual Identity & Branding
Logo, colour palette, typography and usage rules: the complete visual identity for your business, from EUR 249.
What it is
Your visual identity is how your business looks and how it is recognised: the logo, the colours, the typefaces, the photographic style and the way these come together on a business card, a website, an illuminated sign or a package. At MATEGEO INTERNATIONAL we build visual identities for brand-new companies as well as for established businesses that want a mature, coherent rebrand that is easy to apply anywhere. Design happens in our in-house creative studio in Botoșani, while physical production is handled by verified partners such as Vizual Print, with delivery and installation across Romania and Europe.
Benefits
- An identity that stands apart from your competitors, not a generic logo pulled from a generator
- Instant recognition across every channel: online, print, signage, social media
- Editable vector files delivered in AI, SVG, PDF and PNG, ready for print or web
- Full usage rights transferred to you, with no hidden licensing fees
- Simple application rules that any supplier or employee can follow
How we work
We begin with a structured brief covering your audience, your competitors and the values you want to convey. Visual research follows, then three distinct creative directions presented in real context: on business cards, on a shopfront, on a phone screen. We refine the chosen direction through two included revision rounds, then prepare the final file package and a short usage guide. Typical turnaround is 7-10 working days, and the identity can be extended at any time with Brand Kit PRO and a Brand Manual.
Who it's for
- Newly founded companies that need a professional logo from day one
- Companies wanting a coherent rebrand after years of growth
- Online shops and restaurants looking for a memorable identity
- Entrepreneurs launching a new product or product line
What's included
- Brief and visual research of your market and competitors
- 3 creative logo directions, presented in real context
- 2 revision rounds included
- Colour palette (CMYK, RGB, HEX, Pantone) and recommended typography
- Logo variants: primary, secondary, monochrome, favicon
- AI, SVG, PDF and PNG files at print and web resolution
- Short guide to correct logo usage
- Full copyright transfer
How we work
- 1
Brief and discovery interview (60 min)
- 2
Visual research and moodboard
- 3
Presentation of 3 creative directions
- 4
Refinement and revisions on the chosen direction
- 5
Delivery of the final file package and guide
Deliverables
Recommended packages
Packages that already include Visual Identity & Branding or complement it, with fixed prices and clear deliverables.
Brand Kit
For new businesses or a quick rebrand: a professional logo and the essentials, in 7 days.
One-time payment · excl. VAT
Three logo directions, two revision rounds and final files in every format you need for web, print and social media. You also receive a short usage guide so the brand looks consistent wherever it appears.
- Brand brief and analysis of your direct competitors
- 3 logo concepts, 2 revision rounds
- Variants: horizontal, vertical, monochrome, favicon
- Colour palette and licensed font pairing
- Final files: SVG, PDF, PNG, JPG (RGB and CMYK)
- Business card and e-mail signature design
- Social media kit: avatar, Facebook/LinkedIn cover, post template
- Brand usage guide (4 pages)
- Delivered in 7 working days
Brand Kit PRO
For companies that want a complete identity, with a brand manual and print-ready materials.
One-time payment · excl. VAT
A complete visual identity, from positioning strategy and logo to a 20+ page brand manual, stationery, presentation templates and social media assets. Everything your team needs to communicate consistently without calling a designer for every piece.
- Positioning workshop (2 hours): values, tone, brand promise
- 5 logo concepts, 3 revision rounds, variants and sub-brands
- 20+ page brand manual: logo, colours, typography, imagery, rules
- Full stationery: business card, letterhead, envelope, folder, stamp
- PowerPoint / Google Slides template (15 layouts)
- Social media kit: 12 post + story templates editable in Canva
- E-mail signature, avatar and covers for every platform
- Custom iconography (10 icons) and a brand pattern
- Source files (AI, Figma) and full ownership rights
- Delivered in 14 working days
Video Pack
For businesses that want a presentation video plus short social content, from a single shoot.
One-time payment · excl. VAT
A full shooting day at your premises with a professional crew and equipment, from which we deliver a 60–90 second presentation video and 6 short clips for Reels, TikTok and YouTube Shorts. Script, voice-over, subtitles and 20 edited photos included.
- Script and storyboard approved before the shoot
- 1 shooting day (up to 8 hours) with camera operator, 4K camera, lighting, drone
- 60–90 second presentation video with professional editing and colour grading
- 6 vertical clips (15–30 sec) for Reels, TikTok, Shorts
- Professional voice-over in RO or EN and licensed music
- Subtitles and versions for every platform (16:9, 9:16, 1:1)
- 20 edited photos from the shooting day
- 2 revision rounds on the edit
- Delivered within 10 working days of the shoot
Related services
Services from the same division that clients usually combine with this one.
Frequently asked questions
Didn't find your answer? Message us on WhatsApp or use the contact form.
What does a visual identity package include?+
The basic Brand Kit (249 EUR) includes a logo in 3 variants, colour palette, fonts, business card and source files in every format (AI, SVG, PDF, PNG). Brand Kit PRO (449 EUR) adds the brand manual, social media templates, e-mail signature, letterhead and a set of mock-ups. Delivery takes 7-10 working days, with two rounds of revisions included.
Do you handle printing and installation too, or just the design?+
Everything. We work with partner printers and manufacturers (including Vizual Print) for printed materials, large-format printing, signage, illuminated signs and vehicle wraps, and in Botoșani and the surrounding area we carry out the installation with our own team. You receive a single quote covering design, production and installation, and a single delivery date.
How long does a photo shoot or a video spot take?+
A product or corporate photo shoot takes half a day to a full day, and you receive the edited photos within 5-7 days. A 30-60 second video spot (Video Pack, 449 EUR) involves one shooting day and 7-10 days of editing, with two rounds of changes. We travel with our equipment across the Moldova region, and for the rest of the country and Italy we schedule consolidated shooting days.
Can I use the logo and materials without restrictions?+
Yes. After the final payment, the usage rights to the logo, graphic materials, photos and videos produced for you are transferred entirely to your company, for any channel and duration, in Romania and abroad. The only exception is third-party licensed fonts and elements, for which you receive clear licensing guidance.
Ready to take your business to the next level?
Get a free analysis and a concrete proposal within 24 business hours. No obligations.